Arthur F. Carmazzi as an Entrepreneur
Arthur’s rise to success stemmed from a combination of various disciplines outside of a formal education. With the help of se veral scholarships, Arthur majored in electrical engineering, chemistry, psychology, marketing and business management across three different universities without ever finishing a degree.
His need for constant change and challenge made him well suited to the never static world of direct marketing and advertising copy writing.
A job with Deco & Company was on offer and Arthur’s foray into the buzz and bubble that is direct marketing was launched . Later he bought a small company, Frontier Corporate KT Ltd, which dealt with creating corporate structures for various businesses, including tax-related and legal aspects. Within 1½ years, he increased revenue by 3000%, and developed Frontier into the third-largest company of its kind in the US.
Life and riches were piling up very nicely, rather like Midas everything Arthur touched turned to gold. He was the pride before the fall. And his fall came in the fairly spectacular fashion of a knife blade into his lung during a mugging in Puerto Rico.
Close to death, feeling his life blood draining from his body, was an epiphany for Arthur, who looked back at his life in the cliché manner of those on death’s door and saw that for most of his life he had been a down right prick; insensitive and selfish motivated only by money and ego.
A fairly unattractive portrait of himself that he swore to redraw if he lived through the attack.
He lived and on returning to America Arthur sold off his company and possessions, in exchange for the opportunity to travel around the world for 2½ years. During this period of time, Arthur gained a wealth of cross-cultural experiences applicable to both personal and business aspects. However, his cash resources started dwindling, and he decided to join Curtis, Han, and Bradshaw Inc. as a partner. This was an international business development consulting firm that assisted organizations in maximizing their resources through international supply change management and trade.
One year later, Arthur joined Grail Corporation as managing director in Seoul Korea, and developed international franchises that created higher margin distribution channels for numerous Asian multinational organizations. During the 5 year term, Arthur created over 38 successful franchise organizations across Asia with a 100% success rate.
When Arthur left Grail Corporation, he founded and managed two franchises from previous successful business models he had created. However, due to his lack of focus and ego-tactical approach to his new business, within 1½ years, Arthur had lost everything and was half a million dollars in debt. As a result, Arthur sought employment as a means to repay his debt and maintain basic subsistence.
During this trying time, Arthur encountered numerous challenges in his new organization, particularly the work environment of this new organization. He quickly became dissatisfied with the dynamics at his workplace, and sought to find a solution to the lack of fulfillment from work for both him and his colleagues. It was in this search for a solution to increase job fulfillment via group dynamics that the Directive Communication ™ methodology was born.
When Arthur left this job, he was still in massive debt. He used his knowledge and experience from dealing with, consulting with, and developing a variety of business entities. This experience from service, retail, trade, and manufacturing businesses, applied with a creative twist, pulled him out of debt.
The severe difficulties of trying to build a business while having no cash resources and trying to eliminate debt was instrumental in finding leverage opportunities that allowed Arthur to become completely debt-free, and build an international training franchise within only 6 years, while using only non-cash resources that he was able to leverage on. Arthur is currently CEO of Directive Communication International ( Asia) Pte Ltd, and sits on the Boards of several organizations dedicated to business development.
Also visit Arthur's Directive Communication Training site at:
www.directivecommunication.com
Arthur's Professional Speakers site at:
www.carmazzi.net